Sheepie wrote:Hi Marianne,
I loved the pace and fun of the Parrish series combined with the no-hanging-back on violence/horror aspect.
I noticed you quietly put yourself out there while marketing that, and you're trying a few new things marketingwise with Dark Space but nothing too in-yer-face. I like that, it give the impression that you are focussing on writing rather than success. (So much nicer than the heavy-handed marketing of ho-hum stuff that goes on so often).
Given that if the $$ don't stack up, future books won't make it onto the shelves and publishers won't care how well you write, how do you think your marketing is going? Is the trailer thingy helping? Have you worked out a strategy with your publisher? How hard is it for you to get up there and say, "look at me, I've got a great book"?
PS. Do you think your editor looks like Jean Reno too?
PPS. Sheepie=Bren
Hi Bren,
my own marketing strategy is pretty simple. I take opportunities if I see them, and I spend time making connections for other people where I can.
While I see no point in being so modest that you can't self promote a little, I have my own limits on how much I will put myself forward. They are personal measures. In the end its about the quality of the story.
My publishers have done the best thing they could for me always - which is to give me great covers. With 'Dark Space' however, I have had the good fortune to inherit an excellent publicist in Nicola Pitt at Hachette. She is truly interested in her job and the books she works with, and she has been active and efficient (and delightful!).
This time also, Orbit have done some wonderful extras in the UK, like a full page advertisement for 'Dark Space' in the glossy entertainment magazine SFX. That is a real vote of support and I was thrilled to see it in there amongst ads for Final fantasy games and Charmed DVDs and World of Warcraft.
I'm not sure if the trailer is helping. It's a bit hard to quantify such a thing. Time will tell.
How is my marketing going? Well, again, I'm probably the last person to know but I think I see little hopeful signs here and there that my books are worming their way into popular consciousness and even education. As an aside, Parrish has been used in two PHD's and was presented at a conference recently as an example of Carribean influences in Australian literature.
I actually find it impossible and against my nature to get up and say 'Hey I've got a
great book!' (unless of course I'm joking around). Anyone who was at the 'Dark Space' book launch in Melbourne will know how nervous I was.
But, I can easily get up and say 'Hey I've got a book.' One of my biggest frustrations at the moment is that I'm not getting overseas or even to enough places in Australia, to meet readers.
As for Darren Nash looking like Jean Reno - perhaps - though smoother and much more sophisticated I'm sure! Actually Darren makes me think of Jon Courtenay Grimwood's Arabesque series for some reason.
Did I cover everything?